By Samannay Biswas
Viral reports suggesting that influencer and reality TV personality Apoorva Mukhija, better known as The Rebel Kid, boasts a net worth of Rs 41 crore have been swiftly shut down—by the creator herself. In a candid conversation with Bollywood Bubble, Mukhija made light of the speculation, calling it wildly inaccurate and laughable. “I am everywhere, but my net worth is not even close to Rs 41 crore. I’m not even making one-tenth of that,” she said, visibly amused. “These clothes are rented. I have to return them after this. My heels are dirty, nails are fake, and my watch—which is Rs 20,000—is the most expensive thing I’m wearing.” Reports circulating online had claimed she charges up to Rs 6 lakh per Instagram reel and earns Rs 2.5 lakh daily. But Apoorva, who recently appeared on Karan Johar’s reality show ‘The Traitors’, clarified that no brand is currently paying her such high rates, and said her earnings are far more modest than suggested. “Where Is All This Money?” Her Mother Asks Apoorva recalled how her own mother was puzzled by the claims. “My mom sent me a screenshot and asked, ‘Kaha hai ye saare paise? Kyu nahi hum ghar khareed paa rahe hai?’ (Where is all this money? Why aren’t we able to buy a house?).” She continued in jest: “If I ever make Rs 10 crore, I’ll retire. Someone take me there. Give me money!” Net Worth Gossip Triggers Online Debate The exaggerated reports sparked commentary across social media, even triggering a debate involving IIT graduates about income, social media careers, and public perception of influencers. Apoorva herself responded sarcastically via an Instagram story, writing, “Galat hai bhai????” (This is wrong, bro?) Rising Popularity But Far From Fortune While Apoorva didn’t win The Traitors, she emerged as a breakout personality and one of the most entertaining contestants. Her outspoken, humorous persona continues to gain traction online—but she’s made it clear that the money hasn’t followed at that scale. In her words: “How do I care if a random publication writes Rs 41 crore as my net worth out of nowhere? What do people even think?” As more content creators become household names, inflated wealth rumours often follow. But Apoorva Mukhija’s frankness stands out. For now, rented outfits, dusty heels, and Rs 20K watches are closer to reality than the Rs 41 crore figure making headlines. Get Latest News Live on Times Now along with Breaking News and Top Headlines from Companies, Business Economy and around the world.