By Shane Cullen Stephen Aherne
MSC Cruises is proud to feature in F1庐 The Movie release and the Irish team, Suzanne Rowe (Head of Sales, Ireland 鈥 MSC Cruises), Alana Byrne (Senior Account Manager, Ireland 鈥 MSC Cruises) and Erica Oglesby (Regional Sales Manager, Ireland 鈥 MSC Cruises) hosted an exclusive screening in the ODEON Point Square, Point Village East Wall Road, Dublin on Tuesday, 1st July 2025. MSC Cruises is a global partner of Formula 1. ITTN鈥檚 Shane Cullen reports.
In relation to the partnership with the F1 brand, MSC Cruises explained, 鈥淲e share the same ambitions, we develop tomorrow鈥檚 technologies to leave a positive legacy for future generations, we believe in teamwork and strive for perfection to thrill people all over the world. MSC Cruises is proud to be global partner of Formula 1.鈥
Suzanne Rowe & Alana Byrne 鈥 MSC Cruises Ireland
Speaking to ITTN, Suzanne Rowe shared that the MSC Cruises team in Ireland were 鈥渁bsolutely thrilled鈥 to be at the ODEON, to sponsor this F1 event at the cinema. She explained, 鈥淚t鈥檚 great to have everybody here, and we just want to say thank you to the trade for all their business鈥. Alana added that the movie showcases the fabulous MSC Cruises and they reminded the travel trade to continue to book MSC Cruises.
Big Screen & Little Screen 鈥 MSC is Everywhere
The launch of the F1 Movie coincides with MSC Cruises鈥 MSC Virtuosa featuring in Channel 5鈥檚 鈥淐ruising with Susan Calman鈥. The episode followed presenter and comedian Susan Calman as she sailed through the Caribbean aboard MSC Virtuosa, visiting some of the region鈥檚 most picturesque and sought-after locations.
Throughout the show, Susan visits exotic destinations like St. Vincent and the Grenadines, Barbados, Grenada, and St. Lucia, offering viewers an insider鈥檚 look at these breathtaking locales. Susan experiences many offerings onboard MSC Virtuosa, which include elegant dining options, expansive entertainment, and world-class relaxation facilities. Susan also steps out of her comfort zone by taking part in dance classes, embarking on exciting excursions, and even confronting the thrilling Himalaya Bridge onboard, 60 metres above sea level. Along the way, she鈥檒l meet the amazing guests and crew who make every moment unforgettable.
Antonio Paradiso, MSC Cruises鈥 VP of International Sales, commented on this exciting collaboration: 鈥淭his incredible opportunity to showcase MSC Virtuosa on the popular Channel 5 series, Cruising with Susan Calman, allows us to bring the magic of our voyages to a wider audience. We are delighted to offer viewers a glimpse of the unique experiences and stunning destinations that MSC Cruises offers.鈥
Getting Bigger & Better 鈥 MSC Cruises鈥 Fleet Expands
It鈥檚 not all movies and television appearances. MSC Cruises recently signed two new orders for their globally successful World Class ships. The order with French ship builder Chantiers de l鈥橝tlantique, will see the total number of World Class ships in the MSC Cruises fleet expand to six. The two new ordered vessels 鈥 currently referred to as World Class 5 and 6 鈥 will be delivered in 2029 and 2030 respectively and demonstrates the Company鈥檚 ongoing commitment to France and European shipbuilding.
Pierfrancesco Vago, Executive Chairman, MSC Cruises, said, 鈥淭he confirmation of the orders for the two new World Class ships marks a new milestone in our remarkable journey of shipbuilding in France and the continuation of our long-term industrial plan. This milestone underscores our commitment to building some of the highest-performing ships in the world, creating a legacy of excellence and innovation in collaboration with the Chantiers de l鈥橝tlantique 鈥 our long-term partners of more than 20 years. The highly successful World Class platform combines the very best in environmental technology with the latest advancements in guest experiences.鈥
The new ships will join MSC World Europa and MSC World America along with MSC World Asia and MSC World Atlantic, which are currently under construction and will enter service in 2026 and 2027 respectively.