The Indian Street Premier League (ISPL), a tennis-ball T10 cricket tournament, has announced actor Salman Khan as the owner of its upcoming New Delhi franchise ahead of its third season.He joins a line-up of celebrity team owners already associated with the league, including Amitabh Bachchan (Majhi Mumbai), Saif Ali Khan and Kareena Kapoor Khan (Tiigers of Kolkata), Akshay Kumar (Srinagar Ke Veer), Suriya (Chennai Singams), Hrithik Roshan (Bangalore Strikers), and Ram Charan (Falcon Risers Hyderabad).鈥淐ricket is a heartbeat that echoes through every street in India and when that energy reaches the stadium, leagues like ISPL are born,” Khan said. 鈥淚 have always been passionate about the game and I鈥檓 thrilled to join ISPL as this unique league not only promotes grassroots cricket in India but also empowers talented players by providing them with a valuable platform. This is just the beginning 鈥 as Season 3 unfolds, fans will get to know more about the team and build a deeper connection.鈥漈he ISPL is led by a core committee that includes Bharat Ratna Sachin Tendulkar, Asian Cricket Council member and Maharashtra Cabinet Minister Ashish Shelar, Minal Amol Kale, and Suraj Samat. The league was started to provide a pathway from grassroots cricket to professional opportunities.Sachin Tendulkar, Core Committee Member, said, 鈥淭he last two seasons of the ISPL received great support and love from fans and well-wishers from across the country. This definitely boosts the morale of the players who come from such diverse backgrounds, toiling hard to make the final cut. Going into a new season with the addition of a new team will bring in many new fans and supporters to enthuse the players even more.鈥滾ive EventsAshish Shelar, also a core committee member, said, 鈥淲e鈥檝e witnessed two phenomenal seasons, with record-breaking numbers across broadcast and digital platforms. It is truly encouraging to see growing support for our vision. The addition of superstar Salman Khan to the mix is the icing on the cake, as we gear up for an even bigger and better Season 3.鈥滿inal Amol Kale added: 鈥淚SPL’s growing popularity is undeniable, with over 42 lakh registrations for season 3 & Salman Khan鈥檚 addition as team owner will undoubtedly take the league to new heights!鈥漇uraj Samat, League Commissioner and Core Committee Member, said another franchise鈥攂ased in Ahmedabad鈥攚ill soon be announced, with another high-profile team owner.Season 2 ended with Majhi Mumbai winning the championship. Players such as Abhishek Dalhor, Sagar Ali, Rajat Mundhe, Ketan Mhatre, Jagannath Sarkar, and Fardeen Kazi stood out. Dalhor鈥檚 performances over two seasons led to his selection as a net bowler with the Kolkata Knight Riders in the IPL.The league combines cricket with entertainment, drawing audiences with live music performances and themed match-day experiences. Its broadcast partner, JioStar Network, helped the league reach 27.9 million TV viewers and 47.4 million digital video views in Season 2.According to BARC data, 43% of ISPL’s TV audience were women, and 66% of digital viewers were under the age of 29, reflecting the league’s appeal among younger audiences.With trials underway across 101 cities, the league is preparing for an expanded Season 3, which will see more teams, players, and fan engagement.(You can now subscribe to our Economic Times WhatsApp channel)
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(You can now subscribe to our Economic Times WhatsApp channel)Read More News onIndian Street Premier LeagueSalman Khan ISPLISPL Season 3Amitabh BachchanFalcon Risers Hyderabad(Catch all the Business News, Breaking News, Budget 2025 Events and Latest News Updates on The Economic Times.) Subscribe to The Economic Times Prime and read the ET ePaper online….moreless