By Susan Lamarca
With the Fyre Festival fiasco behind him, time served, and Fyre Festival II鈥檚 failure to materialize despite advance ticket sales, the event鈥檚 founder Billy McFarland sold the brand on eBay.
Fyre Fest name sells on eBay
NBC News first reported the Fyre brand, including its IP, brand trademarks, and social media assets, sold on eBay on Tuesday for $245,300. 42 bidders places 175 bids during the week-long auction.聽
fyrefestival/eBay
McFarland isn鈥檛 exactly happy with the bidding. 鈥淒amn. This sucks, it鈥檚 so low,鈥 McFarland said on a livestream of the IP auction.
The low six-figure sale price is a far cry from McFarland鈥檚 purported seven-figure deal to sell the fest that fell through earlier this month. The buyer is still unknown, but McFarland laughed and mentioned, 鈥淚t鈥檚 funny,鈥 on the stream.聽聽聽
@therealtiktokdetective/TikTok
Fyre Fest is no stranger to eBay鈥攐r the internet
This isn鈥檛 the first time losses were recouped following the disastr